Privacy Policy

Privacy Policy

At Aura Naturals ("we," "us," or "our"), your privacy matters to us. This Privacy Policy explains what information we collect, how we use it, how we may share it, and the choices and rights you may have regarding your personal information.

By using our website, purchasing our products, contacting us, or otherwise using our services, you acknowledge the practices described in this Privacy Policy.

1. Information we collect

When you visit our store, place an order, communicate with us, or otherwise interact with our services, we may collect:

  • Information you provide directly: such as your name, email address, phone number, shipping address, billing address, order information, and any information you provide when contacting customer support.

  • Payment and transaction information: payments are processed through third-party payment providers. We generally do not directly store your complete payment card information. We may receive information relating to your transaction, such as payment status, transaction identifiers, billing information, and fraud-prevention information.

  • Information collected automatically: when you visit or interact with our website, we may collect information such as your IP address, browser type, device type, operating system, pages visited, referring URLs, interactions with our website, approximate location derived from your IP address, and similar usage information.

  • Cookies and similar technologies: we may use cookies, pixels, tags, and similar technologies to operate our website, remember preferences, understand how visitors use our services, measure advertising performance, and support marketing activities.

2. How we use your information

We may use your personal information to:

  • Process, confirm, fulfill, and deliver your orders

  • Process payments, refunds, cancellations, and returns

  • Communicate with you regarding your orders and deliveries

  • Respond to customer service requests and inquiries

  • Provide important notices relating to your purchases or our services

  • Improve our website, products, marketing, and customer experience

  • Personalize certain aspects of your experience

  • Measure website traffic and advertising effectiveness

  • Send marketing communications where permitted by law or where you have agreed to receive them

  • Detect, investigate, and prevent fraud, unauthorized transactions, abuse, or security incidents

  • Protect our website, customers, business, and legal rights

  • Comply with applicable legal, regulatory, tax, accounting, and reporting obligations

  • Establish, exercise, or defend legal claims

We process personal information only where we have an appropriate legal basis where required by applicable law.

3. Cookies and tracking technologies

We use cookies and similar technologies to help our website function properly and to understand how visitors interact with our services.

These technologies may be used to:

  • Keep our website functioning properly

  • Remember your preferences

  • Maintain shopping cart functionality

  • Understand website traffic and usage

  • Analyze the performance of our website

  • Measure advertising and marketing campaigns

  • Provide or measure personalized advertising where permitted

You may be able to manage or disable certain cookies through your browser settings or any cookie preference tools made available on our website.

Disabling certain cookies may affect the functionality or performance of some parts of our website.

Where required by applicable law, we will obtain your consent before using certain non-essential cookies or similar tracking technologies.

4. How we share your information

We do not disclose personal information except as necessary to operate our business, provide our services, comply with applicable law, or as otherwise described in this policy.

We may share personal information with:

  • Payment processors and financial service providers to process payments, refunds, and transactions

  • Shipping carriers, warehouses, and fulfillment partners to process and deliver your orders

  • Website, hosting, and technology providers that help operate our online store and infrastructure

  • Analytics providers that help us understand how our website and services are used

  • Advertising and marketing partners that help us measure, manage, or deliver advertising, where permitted by applicable law

  • Email and communications providers used to send transactional or marketing communications

  • Customer service providers that assist us in responding to customer inquiries

  • Fraud prevention and security providers

  • Professional advisers, including attorneys, accountants, auditors, and consultants

  • Government authorities, regulators, courts, or law enforcement agencies where required by law or where reasonably necessary to protect our rights or the rights of others

These service providers and partners may process personal information only for authorized purposes and subject to applicable contractual and legal requirements.

We may also disclose information in connection with a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction.

5. Sale or sharing of personal information

Aura Naturals does not sell personal information for money in the ordinary meaning of the word "sell."

However, certain privacy laws may define "sale," "sharing," or similar concepts more broadly and may consider some disclosures involving advertising, analytics, cookies, or tracking technologies to fall within those definitions.

Where applicable law gives you the right to opt out of such activities, we will honor valid requests in accordance with applicable legal requirements.

You may contact us at contact@auranaturals.site regarding your privacy choices.

6. Marketing communications

If you have opted in to receive marketing emails or other promotional communications, you may unsubscribe at any time by using the unsubscribe link included in the communication or by contacting us at:

contact@auranaturals.site

Even if you unsubscribe from marketing communications, we may still send you non-promotional messages that are necessary to manage your orders, payments, deliveries, returns, refunds, customer service requests, or other transactions.

7. Data retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

Retention periods may depend on factors such as:

  • The duration of our relationship with you

  • Order fulfillment and customer service requirements

  • Legal, tax, accounting, and regulatory obligations

  • Fraud prevention and security requirements

  • The establishment, exercise, or defense of legal claims

When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.

8. Data security

We use reasonable technical, administrative, and organizational measures designed to protect personal information from unauthorized access, loss, misuse, alteration, disclosure, or destruction.

However, no website, electronic transmission, payment system, or storage method can be guaranteed to be completely secure.

You are responsible for taking reasonable precautions when communicating or transacting online.

9. Your privacy rights

Depending on your country, state, or region, applicable privacy laws may provide you with certain rights regarding your personal information.

These rights may include the right to:

  • Request access to the personal information we hold about you

  • Request information about how your personal information is collected, used, or disclosed

  • Request correction of inaccurate or incomplete information

  • Request deletion of your personal information

  • Request restriction of certain processing activities

  • Object to certain uses of your personal information

  • Withdraw consent where processing is based on consent

  • Request a copy of certain information in a portable format

  • Opt out of certain marketing communications

  • Opt out of certain sales, sharing, or targeted advertising activities where required by applicable law

  • Limit certain uses of sensitive personal information where applicable

  • Lodge a complaint with an applicable data protection authority

  • Exercise your privacy rights without unlawful discrimination

These rights are not absolute and may be subject to exceptions or limitations under applicable law.

To exercise a privacy right, please contact:

contact@auranaturals.site

Please describe your request and provide sufficient information for us to reasonably identify you and the relevant information.

We may need to verify your identity before processing certain requests.

We will respond within the timeframe required by applicable law.

European Union / EEA

Individuals located in the European Union or European Economic Area may have rights under the General Data Protection Regulation (GDPR), including rights relating to access, rectification, erasure, restriction, portability, objection, and withdrawal of consent.

United Kingdom

Individuals located in the United Kingdom may have rights under applicable UK data protection law, including the UK GDPR and related legislation.

California

California residents may have additional rights under the California Consumer Privacy Act, as amended, where the law applies to Aura Naturals.

These may include rights relating to knowing, accessing, correcting, or deleting personal information and, where applicable, opting out of certain sales or sharing of personal information or limiting certain uses of sensitive personal information.

10. International transfers

Aura Naturals operates internationally and may serve customers in multiple countries.

Your personal information may therefore be transferred to, stored in, or processed in countries other than the country where you live.

Those countries may have data protection laws that differ from those in your jurisdiction.

Where required by applicable law, we take appropriate steps designed to ensure that international transfers of personal information receive an adequate level of protection or are otherwise made using a lawful transfer mechanism.

11. Children's privacy

Our products and services are not directed to children under the age of 16, and we do not knowingly collect personal information directly from children under 16.

Our store is intended for customers who meet the minimum purchasing age specified in our Terms of Service.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us at contact@auranaturals.site so that we can review the situation and take appropriate action.

12. Third-party websites and services

Our website may contain links to websites, platforms, applications, or services operated by third parties.

Aura Naturals is not responsible for the privacy, security, content, or practices of third-party websites or services.

We encourage you to review the privacy policies of any third-party website or service before providing personal information to them.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, services, technologies, privacy practices, or applicable legal requirements.

When we update this policy, we may revise the "Last updated" date at the top of this page.

The updated version becomes effective when posted on our website unless otherwise stated or required by applicable law.

We encourage you to review this Privacy Policy periodically.

14. Contact us

If you have questions about this Privacy Policy, wish to exercise a privacy right, or have concerns regarding how your personal information is handled, please contact:

Aura Naturals

Website: https://auranaturals.site

Email: contact@auranaturals.site